Subdividing a Market into Distinct Subsets of Customers According to Their

question 92

Multiple Choice

Subdividing a market into distinct subsets of customers according to their needs and buying habits is known as

• A) market penetration.
• B) product diversification.
• C) market segregation.
• D) market segmentation.
• E) positioning.

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Definitions:

Gender Discrimination

Unfair or unequal treatment of individuals based on their gender, often resulting in disadvantages in employment, education, and other arenas.

Hostile Environment Harassment

Behavior that creates an intimidating, offensive, or oppressive atmosphere, often concerning sexual harassment in the workplace.

Quid Pro Quo Harassment

A type of sexual harassment where a person in power demands sexual favors in exchange for job benefits or avoiding negative job consequences.

Sexual Jokes

Humor or jests that involve themes of sexuality, often intended to provoke amusement or discomfort.