All of the Following Are Characteristics of Web 2

question 21

Multiple Choice

All of the following are characteristics of Web 2.0 sites and applications except:

• A)they are inherently highly interactive.
• B)they rely on mobile access to the Web.
• C)they tend to rely on user-generated content.
• D)they present marketers with extraordinary opportunities for targeted marketing and advertising.

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Definitions:

Preexperimental Designs

Research designs that lack the rigor of true experimental setups, notably in the absence of a control group or random assignment.

Descriptive Laboratory Studies

Research experiments conducted in a controlled environment that aim to describe behaviors, functions, or processes.

Internal Validity

The extent to which a study accurately demonstrates a causal relationship between variables without being influenced by external factors.

External Validity

The extent to which the findings of a study can be generalized or applied to settings, populations, and times beyond the study conditions.