________ Convergence Involves the Merger of Media Enterprises into Synergistic

question 15

Short Answer

________ convergence involves the merger of media enterprises into synergistic combinations that can create and cross-market content on different platforms.

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Definitions:

Cognitive Bias

A systematic pattern of deviation from norm or rationality in judgment, whereby inferences about other people and situations may be drawn in an illogical fashion.

Anchoring Heuristic

A cognitive bias where an individual relies too heavily on an initial piece of information to make subsequent judgments.

Extrasensory Perception

A claimed ability to gain information through means other than the known human senses.

Mental Laziness

A state where an individual avoids mentally challenging tasks, preferring comfort over cognitive effort.