Creating Multiple Variations of Information Goods and Selling These to Different

question 70

Multiple Choice

Creating multiple variations of information goods and selling these to different market segments at different prices is called:

• A) bundling.
• B) customization.
• C) dynamic pricing.
• D) versioning.

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Definitions:

Conversion Premium

The additional amount above the par value that an investor pays to convert a convertible security (like a bond) into a predetermined number of shares of common stock.

Issuance

Issuance refers to the process of offering new or existing securities for sale to investors, typically as a means to raise capital for the issuer.

Conversion Price

The predetermined price at which convertible security can be exchanged for a specified number of another security, typically shares of common stock.

Convertible Bonds

Convertible bonds are a type of bond that can be converted into a predetermined number of the company's equity shares at certain times during the bond's life, usually at the discretion of the bondholder.