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Briefly explain and distinguish between the two forms of organizational commitment.
Promotional Activities
Marketing efforts designed to inform, persuade, or remind potential customers about a product or service to increase sales and market presence.
Market Feedback
Information obtained from consumers regarding their experience with and perceptions of products or services.
SPIN Selling
A sales technique that stands for Situation, Problem, Implication, Need-Payoff, focusing on asking questions to understand customer needs and offering solutions that directly address those needs.
Problem Questions
Inquiries designed to identify or clarify issues and challenges within a particular context.
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