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The Management Team at Big Burritos, a New Fast-Food Restaurant

question 12

Essay

The management team at Big Burritos, a new fast-food restaurant, wants to develop a new marketing plan. What would a marketing manager tell Big Burritos' management team their twofold goal of marketing should be?

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Definitions:

Partnership Agreement

A contract between partners in a partnership which outlines the terms and conditions of the relationship between the partners.

Judgment

A formal decision or order given by a court that resolves a legal dispute between parties and may involve the awarding of damages or the imposition of sanctions.

Partnership Agreement

A legal document that specifies the rights, responsibilities, and share of profits and losses among the partners in a business venture.

Authority

The legal power or right given to an individual or entity to make decisions, conduct transactions, or enforce rules and regulations.

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