As More and More Canadians Are Moving to "Census Metropolitan

question 112

Multiple Choice

As more and more Canadians are moving to "Census Metropolitan Areas," marketers can most reasonably assume that ________.

• A)geographic segmentation may be less critical
• B)rural populations will offer an expanding market
• C)there is an associated boom in the small office/home office market
• D)congested areas may become more ensnarled
• E)crime rates in metropolitan areas will increase

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Definitions:

Purchase Discounts

Reductions in the cost price of goods or services, offered by suppliers to buyers as an incentive for early payment.

Net Income

The amount of profit left over after all expenses, taxes, and costs have been subtracted from total revenue.

Sales

The total revenue a company generates from selling goods or services before any expenses are subtracted.