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A Company That Experiences Negative Word of Mouth on Blogs

question 94

True/False

A company that experiences negative word of mouth on blogs or social networking sites should ignore rumors, as answering any complaints will only make them seem more legitimate.


Definitions:

Contingency Thinking

Thinking that tries to match management practices with situational demands.

Responses

Reactions or replies provided in answer to questions, actions, or stimuli, which can vary widely depending on the context and the individual.

Open System

A concept in systems theory where an organization is seen as being open to, and interacting with, its environment in a dynamic exchange of information, energy, and resources.

Resource Inputs

The resources (such as time, money, materials, and labor) that are utilized in the production process or in the provision of services.

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