Marketing Information from Which Type of Database Usually Can Be

question 109

Multiple Choice

Marketing information from which type of database usually can be accessed more quickly and cheaply than other information sources?

• A)external
• B)LexisNexis
• C)DataStar
• D)internal
• E)ProQuest

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Definitions:

Variable

A characteristic or quantity that can vary or change within a study, research, or mathematical model.

Conditions

General states or situations in which something occurs or has an effect.

Independent Variable

In studies involving experimentation and statistics, it's the variable that is altered or controlled to see its impact on a dependent variable.

Dependent Variable

In an experimental setting, the variable that is tested and measured, often considered the outcome or effect that is influenced by another variable.