Which of the Following Statements Is NOT Correct

question 89

Multiple Choice

Which of the following statements is NOT correct?

• A)It is always appropriate to create a sense of excitement from buying,using and experiencing products.
• B)Marketing managers retain customers by ensuring that branded goods,services and experiences offer intrinsic value.
• C)There are instances where creating excitement might be inappropriate.
• D)All of the above.
• E)None of the above.

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Definitions:

De Jure

According to rightful entitlement or claim; by right of law, often distinguishing legal authority or legitimacy from de facto (or actual) power or control.

De Facto

A term used to describe practices that exist in reality, even though they are not officially recognized by laws.

Promissory Notes

Written, legally binding agreements in which one party promises to pay another a specified sum of money at a future date or on demand.

Debentures

A type of long-term debt instrument used by companies and governments to borrow money, not secured by physical assets.