Which of the Following Has Helped to Move Old Marketing

question 4

Multiple Choice

Which of the following has helped to move old marketing practices to newer,customer-engagement marketing efforts?

• A)Increased perceived value
• B)Customer relationship management software
• C)Digital and social media
• D)Customer satisfaction surveys
• E)Globalisation

---

Definitions:

Supplemental Wage Payments

Additional wages paid to an employee, varying from regular salary, such as bonuses, commission, overtime pay, and severance pay, which may be taxed differently.

Accountable Plan

This is an IRS-recognized plan that allows businesses to reimburse employees for work-related expenses tax-free, provided certain conditions are met, such as business connection and adequate accounting.

Taxable Fringe Benefits

Benefits provided by an employer to an employee, which are considered taxable income for the employee, such as personal use of a company car.

FUTA Tax

Federal Unemployment Tax Act tax, a payroll tax paid by employers to fund state workforce agencies and unemployment insurance for workers who have lost their jobs.