Examlex
When should a company consider downsizing its business portfolio?
Stereotype
A generalized belief or assumption about the characteristics of a particular group or category of people.
Availability Heuristic
A mental shortcut that relies on immediate examples that come to a given person's mind when evaluating a specific topic, concept, method, or decision.
Representative Heuristic
A mental shortcut that involves making judgments based on how similar something is to our typical idea of a particular category.
Primary Dimension
Fundamental categories or aspects that define the nature or characteristics of an entity, concept, or system.
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