Examlex
In a visual representation of the marketing process,which of the following should appear in the centre?
Telephone Surveys
A research method in which data is collected from respondents over the telephone to gather information on various topics.
Observational Study
A study where researchers observe and record behavior or outcomes without intervention to understand relationships between variables.
Variables Controlled
In experiments, these are the factors that researchers keep constant to prevent them from influencing the outcome of the study.
Confounding Variable
An external variable that influences both the dependent and independent variables, making the relationship between them less clear.
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