The Microenvironment Consist of the Forces Close to the Organisation

question 113

Short Answer

The microenvironment consist of the forces close to the organisation that affect its ability to serve its customers-the organisation,marketing channel firms,customer markets,________ and publics.

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Definitions:

Security B

A distinct category of financial assets that can include stocks, bonds, options, and futures, offering various investment and risk profiles.

Weights

Factors or coefficients that are assigned to elements of a calculation or model to determine their relative importance or impact.

Standard Deviation

A quantifiable statistical metric that indicates the degree of spread or variability in a dataset.

Portfolio

A portfolio is a collection of financial investments like stocks, bonds, commodities, cash, and cash equivalents, including mutual funds and ETFs.