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Marketing information is only valuable when it is used to ________.
Q12: When an organisation has specialists heading different
Q31: When a marketing manager discusses factors and
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Q45: A reactive stance to the marketing environment
Q46: One of the challenges facing marketers as
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Q116: Researchers found that a number of well-known
Q151: An individual's consumer behaviour is influenced by
Q171: The third level of a product that
Q180: Which positioning strategy offers consumers a 'good