Markets Can Be Segmented into Groups of Nonusers,ex-Users,potential Users,first-Time Users

question 17

Multiple Choice

Markets can be segmented into groups of nonusers,ex-users,potential users,first-time users and regular users of a product.This method of segmentation is called ________.

• A)user status
• B)usage rate
• C)benefit
• D)behaviour
• E)loyalty status

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Definitions:

Balance Of Trade

The difference in value between a country's exports and imports over a specific period, indicating the net earnings from international trade.

Goods

Physical items that are produced for sale and consumption to satisfy human wants, such as food, clothing, and cars.

Services

Intangible products such as healthcare, education, and banking, that provide value or meet needs without producing physical goods.

Dependent

In economic or tax contexts, this refers to someone who relies on another, especially a family member, for financial support and can often be claimed for tax benefits.