Compare and Contrast Four Targeting Strategies

question 151

Essay

Compare and contrast four targeting strategies.

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Definitions:

Microsoft

An American multinational technology corporation which produces computer software, consumer electronics, personal computers, and related services.

Apache

An open-source web server software known for its role in the development of the World Wide Web, providing a secure, efficient, and extensible server that provides HTTP services.

Piracy

Copying a software program (other than freeware, demo software, etc.) without making payment to the owner.

Software Vendors

Companies or individuals that develop, maintain, and sell software products or services.