A Product's Position Is the Way the Product Is Defined

question 185

True/False

A product's position is the way the product is defined by the retailers who sell it to target markets.It is how the product is defined on important attributes-the place the product occupies in the retailers' minds relative to competing products.

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Definitions:

FICA Taxes

Federal Insurance Contributions Act taxes are payroll taxes deducted from employees' paychecks and matched by employers to fund Social Security and Medicare.

Medicare Taxes

Taxes collected in the United States to fund the Medicare program, typically withheld from employee earnings.

Union Dues

Fees paid by workers to labor unions for membership and benefits.

Medical Insurance

A policy that covers the cost of an insured individual's medical and surgical expenses, either directly paid to the healthcare provider or reimbursed to the insured.