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What are the seven price-setting methods? Briefly describe each of them.
Middle-Class Values
A set of social and cultural beliefs often associated with the middle class, such as the importance of education, hard work, responsibility, and the pursuit of happiness.
Terminal Values
Fundamental beliefs or goals that an individual strives to achieve over a lifetime.
Affiliation Needs
Occur in people who want to be accepted and liked by others.
Ambition
A strong desire to achieve success, power, or fame, often driving individuals to pursue goals with determination.
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