What Can US Marketers Learn About Mobile Marketing by Looking

question 76

Essay

What can US marketers learn about mobile marketing by looking overseas?

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Definitions:

Ghost Dance

A spiritual movement that emerged among Native American tribes in the late 19th century, promising the restoration of their lands and way of life through an apocalyptic event.

Federal Government

The national government of a federal country, which holds the authority to govern the nation as a whole, in contrast to state or local governments.

Common Crop

A plant or agricultural product that is widely grown and harvested for food, feed, fuel, and other uses in a particular region or country.

Christianizing

The process of converting individuals or groups to Christianity.