A Major Advantage of a ________ Strategy Is That If

question 47

Multiple Choice

A major advantage of a ________ strategy is that if the product fails, the company has not tied its reputation to the product.

• A) blanket family name
• B) licensing
• C) separate family brand name
• D) category extension
• E) brand revitalization

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Definitions:

Experimentally Accepted

Validated or confirmed through designed and controlled experiments.

Statistically Significant

A mathematical indication that a result is not likely to have occurred by chance alone, according to a predefined threshold of probability (the p-value).

Real Life

Pertaining to or involving actual events, situations, and experiences, as opposed to theoretical concepts or hypothetical scenarios.

Obtained Results

The findings or outcomes that are derived from conducting a specific research study or experiment.