Is It Safe Strategy to Write News Release in the Inverted

question 15

Multiple Choice

Is it safe strategy to write news release in the inverted pyramid structure?

• A) Yes; editors scan the top of the story quickly to determine interest.
• B) No; the narrative structure ensures better readership.
• C) Yes, because editors cut from the bottom of the story.
• D) Not always; a delayed lead may serve the story best.
• E) Both A and C.

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Definitions:

Norepinephrine

A neurotransmitter and hormone involved in arousal, alertness, and regulation of blood pressure, among other physiological processes.

Manic Episode

a period of abnormally elevated mood, arousal, and energy levels, often seen in bipolar disorder.

Neurotransmitter

A chemical substance released at the end of a nerve fiber by the arrival of a nerve impulse, transmitting the impulse to another nerve fiber, a muscle fiber, or some other structure.

Chronic Depression

A prolonged state of depression that lasts for years, often characterized by persistent sadness and loss of interest.