To Use Facebook Effectively, Public Relations Practitioners Must Always Remember

question 24

Multiple Choice

To use Facebook effectively, public relations practitioners must always remember that

• A) Facebook is only a simple blog, so creativity will be limited.
• B) the best approach is to dominate the page every day.
• C) they may have to "shut down" contributors at any time.
• D) establishing connections takes thought and creativity.
• E) Facebook will soon be eclipsed by the next major social media vehicle.

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Definitions:

Performance Appraisals

The formal evaluation process of an employee's job performance, usually involving feedback and discussions about achievements and areas for improvement.

Employment Interview

An Employment Interview is a formal, face-to-face or virtual meeting where an employer evaluates a potential employee's qualifications, skills, and suitability for a position.

Validity

The degree to which a test, measure, or research conclusion accurately represents what it is designed to assess.

Structured Interview

An interview format where each candidate is asked the same predefined set of questions, providing a consistent basis for evaluating their responses.