The Marketing Function's Main Concern Is With

question 66

Multiple Choice

The marketing function's main concern is with:

• A)producing goods or providing services.
• B)procuring materials,supplies,and equipment.
• C)building and maintaining a positive image.
• D)generating the demand for the organization's products or services.
• E)securing monetary resources.

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Definitions:

Total Utility

Total contentment experienced through the use of a particular volume of goods or services.

Social Security System

The federal system of social insurance programs. It includes three separate programs that are financed through separate funds: the Old Age and Survivors Insurance (OASI) program, the Disability Insurance (DI) program, and the Health Insurance (HI), or Medicare program.

Tax Receipts

Government income due to taxation.

Federal Government

The national government of a federal country, which holds authority over matters that affect the entire country.