Examlex
Progressive managers see plans as
Market Share
The percentage of total sales or revenue that a company or product commands in a particular market or industry.
Product Life Cycle
The stages a product goes through from development and introduction to the market, to growth, maturity, and eventually decline.
Broaden Distribution
The expansion of a product's availability across a wider range of outlets or geographical areas to increase market reach and customer access.
Skimming Pricing
A pricing strategy where a high price is set for a new product to maximize profits from customers willing to pay more before reducing the price over time.
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