Examlex
Like the rating scales method, BARS uses terms such as high, medium, and low at each scale point.
Prospect Theory
Prospect theory is a behavioral economic theory that describes how people choose between probabilistic alternatives that involve risk, where the probabilities of outcomes are known.
Neoclassical Economics
An economic theory that focuses on how consumer demand and production costs influence price, output, and income distribution in markets.
Behavioral Economics
A field of study that examines how psychological, cognitive, emotional, cultural, and social factors affect the economic decisions of individuals and institutions.
Rational Decision Making
A process of making choices that are logically consistent and aim at maximizing an individual's self-interest.
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