According to Michael Porter in His Book,Competitive Advantage,a Key Concept

question 79

Multiple Choice

According to Michael Porter in his book,Competitive Advantage,a key concept used in analyzing the competitive position of a firm is creating value for

• A) buyers that exceeds the costs of production (i.e., margin).
• B) suppliers that exceeds the costs of production (i.e., margin).
• C) government that exceeds the costs of production (i.e., margin).
• D) employees that exceeds the costs of production (i.e., margin).

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Definitions:

Business Products

Goods and services that are purchased by organizations for use in the production of other goods and services, for resale, or for general business operations.

B2C Products

Goods and services offered by businesses directly to the end consumer for personal use.

B4B Products

Products or services that are specifically designed and sold by businesses to other businesses rather than individual consumers, focusing on meeting the specialized needs of organizations.

BOB Products

Black on Black products, emphasizing goods designed and marketed specifically to appeal to a Black audience.