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For service organizations, the dominant factors in location analysis usually are market-related.
Gross Margin Percentage
A profitability metric calculated as gross margin (sales minus cost of goods sold) divided by sales, expressed as a percentage.
Net Profit Margin Percentage
A financial metric that shows what percentage of a company's revenue remains as profit after all expenses are deducted.
Book Value per Share
The equity available to shareholders divided by the number of outstanding shares.
Dividend Yield Ratio
A measure demonstrating the annual dividend payout of a company in relation to its stock price.
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