Zulily Protects Itself from Buyer Power and Intense Rivalry from Competitors

question 54

Multiple Choice

Zulily protects itself from buyer power and intense rivalry from competitors by

• A) increasing the bargaining power of its customers.
• B) paying close attention to costs.
• C) increasing costs.
• D) increasing the buyer power.

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Definitions:

Hypothalamus

A small region of the brain involved in hormonal control and regulating vital bodily functions, such as temperature and hunger.

Fight-Or-Flight Response

A physiological reaction that occurs in response to a perceived harmful event, attack, or threat to survival.

Interests Outside

Activities or hobbies an individual engages in beyond their professional life or main areas of study.

Resilience

The capacity to recover quickly from difficulties; toughness or the ability to bounce back from adversity.