Which of the Following Statements Best Differentiates Between Franchising and Licensing

question 72

Multiple Choice

Which of the following statements best differentiates between franchising and licensing?

• A)Licensing gives a company greater control than franchising over the sale of its product in a target market.
• B)Franchising is common in manufacturing industries while licensing is primarily used in service industries.
• C)Franchising requires ongoing assistance from the franchiser while licensing normally involves a one-time transfer of property.
• D)Licensees must often meet strict guidelines on product quality, day-to-day management duties, and marketing promotions unlike franchisees.

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Definitions:

Alpha

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Beta

A measure of the volatility or systemic risk of a security or a portfolio compared to the market as a whole.

Finite Capacity Scheduling

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Artificial intelligence programs designed to solve complex problems by mimicking the decision-making abilities of human experts.