Assume That a Florist Can Earn an Additional $20,000 of Revenue

question 186

Essay

Assume that a florist can earn an additional $20,000 of revenue each year from advertising once a week on a local television station.What must the additional cost of this once-a-week advertising be to make this advertising economically rational?

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Definitions:

Integrated Technology Platforms

Common operating systems that can be used across multiple computers connected through the Internet.

Horizontal Structuring

Reflects the way the company subdivides itself.

Chain Of Command

The formal line of authority, communication, and responsibility within an organization.

Licensing

The granting of permission by an authority to an individual or entity to carry out certain activities that would be illegal without said permission.