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Services Require a Form of Acquisition Through Which Customers Can

question 6

True/False

Services require a form of acquisition through which customers can obtain benefits.


Definitions:

Direct Competitors

Businesses or entities that offer the same or very similar goods or services to the same customer or target market.

Catalog Retailer

A business that sells products through catalogs mailed to customers, who can place orders by mail, telephone, or online.

Competitive Advantage

An attribute or situation which positions a company more favorably or at an advantage relative to its competitors in the industry.

Distinctive Competency

A unique capability or skill that gives an organization a competitive advantage over its peers.

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