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Services require a form of acquisition through which customers can obtain benefits.
Direct Competitors
Businesses or entities that offer the same or very similar goods or services to the same customer or target market.
Catalog Retailer
A business that sells products through catalogs mailed to customers, who can place orders by mail, telephone, or online.
Competitive Advantage
An attribute or situation which positions a company more favorably or at an advantage relative to its competitors in the industry.
Distinctive Competency
A unique capability or skill that gives an organization a competitive advantage over its peers.
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