Suppose When Nablom's Bakery Raised the Price of Its Breads

question 240

Multiple Choice

Suppose when Nablom's Bakery raised the price of its breads by 10 percent, the quantity demanded fell by 15 percent.What was the effect on sales revenue?

• A)Sales revenue increased.
• B)Sales revenue remained unchanged.
• C)Sales revenue decreased.
• D)It cannot be determined without information on prices.

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Definitions:

Benefit Segmentation

A marketing strategy that groups consumers based on the specific benefits they seek from products, allowing for more targeted and effective marketing efforts.

Psychographic Segmentation

A marketing strategy that divides consumers into segments based on their lifestyle, personality traits, values, opinions, and interests.

Geographic Segmentation

The division of a market into different geographical units such as nations, states, regions, cities, or neighborhoods.

Geodemographic Segmentation

A marketing technique that clusters potential customers into groups based on geographical location and demographic characteristics.