Examlex
To improve package delivery, one change UPS made involved taking better account of weather forecasts to avoid delays in flying packages.This is an example of
Ego
In psychoanalytic theory, represents the part of the mind that mediates between the conscious and the unconscious and is responsible for reality testing and a sense of personal identity.
Id
The part of the mind in psychoanalytic theory responsible for instinctual drives and desires.
John Watson
An American psychologist who established the psychological school of behaviorism, emphasizing the study of observable behavior and the role of the environment as a determinant of behavior.
Behaviorism
Watson’s view that science must study observable behavior only and investigate relationships between stimuli and responses.
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