When a Person Fails to Perform Their Obligations Under a Contract,why

question 42

Essay

When a person fails to perform their obligations under a contract,why is it that they are not liable to compensate the innocent party for all of the loss and damage arising as a result of their breach?

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Definitions:

External Marketing

The practice of promoting a company's products or services to external audiences to build brand awareness and attract customers.

Internal Marketing

The practice of promoting a company’s values, culture, and goals to its employees to foster internal brand advocacy and loyalty.

Identity-Image

Relates to the conceptual gap between how a company perceives itself (identity) and how it is perceived by its customers (image).

Culture-Identity

Culture-Identity refers to the way individuals or groups define themselves in relation to the cultural contexts they are part of, impacting their values, beliefs, and behaviors.