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Non-personal mass media tend to be effective in creating awareness and positioning the service.
Stock
Portions of equity in a company that signify an ownership interest and a right to its assets and profits.
Present Value
The monetary worth at present of a future sequence of payments or a single amount, calculated with a specific interest rate.
Preferred Stock
A type of stock that typically pays fixed dividends and has priority over common stock in the event of a liquidation.
Common Stock
A type of security that represents ownership in a corporation, entitling the holder to a share of the company’s assets and profits.
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