Business-To-Business (B2B)electronic Commerce Involves Retailing Products and Services to Individual

question 78

True/False

Business-to-Business (B2B)electronic commerce involves retailing products and services to individual shoppers.

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Definitions:

Transference

In psychoanalysis, the process by which emotions and desires originally associated with one person are unconsciously shifted to another person.

Token Economy

A behavior modification method that uses tokens as a form of immediate reinforcement for exhibiting desired behaviors.

Classical Conditioning

The practice of learning through the repeated association of two stimuli; the response that is at first triggered by the second stimulus, is finally triggered by the first stimulus alone.

Systematic Desensitization

A therapeutic technique designed to reduce anxiety or fear by gradually exposing the patient to the object of their phobia in a controlled setting.