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Chapters.Indigo.ca keeps track of user preferences for book and CD purchases and can recommend titles purchased by others to its customers.Strong linkages to customers and suppliers increase switching costs.Chapters.Indigo.ca is utilizing which source of competitive advantage?
Simple Linear Regression
A method for modeling the relationship between a single independent variable and a dependent variable by fitting a linear equation to observed data.
Least Squares
A mathematical method used to determine a line of best fit by minimizing the sum of squares of the distances between observed and predicted values.
Positive Correlation
A statistical relationship between two variables where an increase in one variable is associated with an increase in the other variable.
Influential Observations
Data points that have a significant impact on the result of a statistical analysis, potentially skewing the outcome.
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