Virgin Mobile Australia Uses a ________ and Data Mining to Increase

question 176

Multiple Choice

Virgin Mobile Australia uses a ________ and data mining to increase customer loyalty and roll out new services.

• A)data horse
• B)data base
• C)data factory
• D)data warehouse

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Definitions:

Demand Curve

The demand curve is a graphical representation showing the relationship between the quantity of a good consumers are willing and able to purchase and its price.

Marginal Revenue

The additional income that is generated by selling one more unit of a good or service.

Competitive Market

A market in which there are many buyers and sellers, so that each has a negligible impact on the market price.

Perfectly Competitive Firm

A business that operates in a market where there are many buyers and sellers, all products are similar, and there are no barriers to entering or exiting the market.