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Markets Can Be Segmented in a Number of Ways, Including

question 63

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Markets can be segmented in a number of ways, including by product type, price point, distribution channel used, and customers served.


Definitions:

Optic Disc

The region in the eye where the optic nerve connects to the retina; also known as the blind spot.

Retina

The light-sensitive layer of tissue at the back of the eye, responsible for converting light into neural signals for vision.

Blind Spot

The point in the visual field that corresponds to the lack of light-detecting photoreceptor cells on the optic disc of the retina.

Rods

Photoreceptor cells in the retina of the eye that are sensitive to low light levels and are primarily responsible for night vision and peripheral vision.

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