Which of the Following Was Not Identified in Chapter 14

question 35

Multiple Choice

Which of the following was not identified in Chapter 14 as one of the top 10 reasons new products fail?

• A) lack of passion for the product
• B) target market is smaller than originally projected
• C) target market is not defined correctly
• D) sales and marketing efforts are not focused and aligned
• E) product doesn't address important customer needs

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Definitions:

Dividends

Payments made by a corporation to its shareholders, usually as a distribution of profits.

Corporate Opportunity

A business opportunity that a company has a legal interest in or right to, which an officer or director cannot take for their personal gain without breaching their fiduciary duty.

Conglomerate

A large corporation formed by the merger of separate and diverse firms, focusing on a wide range of business activities and markets.

Mutual Fund

An investment vehicle made up of a pool of funds collected from many investors for the purpose of investing in securities such as stocks, bonds, and other assets.