A Common Way That Gaps in the Marketplace Are Recognized

question 48

Multiple Choice

A common way that gaps in the marketplace are recognized is ________.

• A) by observing changing environmental trends
• B) by recognizing problems that need to be solved
• C) via studying industry reports
• D) when people become frustrated because they can't find a product or service that they need and recognize that other people feel the same way
• E) via combined focus groups and brainstorming sessions

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Definitions:

Saving

The process of setting aside a portion of current income for future use, typically to achieve long-term financial goals or provide a safety net.

Corporation's Capitalization

The total value of a corporation's issued shares of stock, debt, and other financial instruments, representing the company's funding structure.

Corporate Stock

Equity instruments that signify an ownership position in a corporation, entitling the holder to a portion of the company's assets and profits.

Economists

Scholars or professionals who study, develop, and apply theories and concepts from economics, and write about economic policy.