In the Context of Competitor Analysis, ________ Offer Close Substitutes

question 66

Multiple Choice

In the context of competitor analysis, ________ offer close substitutes to the product sold by the firm completing the analysis.

• A) potential competitors
• B) direct competitors
• C) indirect competitors
• D) impending competitors
• E) future competitors

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Definitions:

General

Relating to all or most people, places, or things; widespread, not specific or particular.

Knowledge

Information, understanding, or skill that one gets from experience or education.

Cognitive

Pertaining to the mental actions or processes of acquiring knowledge and understanding through thought, experience, and the senses.

Theoretical Understanding

Comprehension based on principles and theories rather than practical application or experience.