Customer Loyalty Helps Firms Achieve Which of the Following

question 10

Multiple Choice

Customer loyalty helps firms achieve which of the following?

• A)Increase in market share
• B)Increase in shareholder value
• C)Share of community goodwill
• D)All of the above

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Definitions:

Drew Westen

An American psychologist and neuroscientist known for his work on personality psychology, political psychology, and the neural bases of emotion.

Psychoanalytic

Related to the psychological theory and therapy developed by Sigmund Freud, focusing on unconscious processes influencing behavior.

Object Relations Theory

A psychoanalytic theory focusing on relationships, suggesting that the ego-self exists in relation to other objects, including real and imagined people, as well as the outside world.

Principles

Fundamental truths or propositions that serve as the foundation for a system of belief or behavior or for a chain of reasoning.