The Savvy Entrepreneurial Firm Feature in Chapter 6 Focuses on Three

question 12

Multiple Choice

The Savvy Entrepreneurial Firm feature in Chapter 6 focuses on three business model innovators: Warby Parker, Shopkick, and SunRun. What is Shopkick's business model innovation?

• A) rewarding shoppers by the number of times they visit a Web site
• B) rewarding shoppers by simply walking into a retail store
• C) rewarding shoppers by the amount of time they spend in a particular store
• D) rewarding shoppers by the number of times they visit a particular store
• E) rewarding shoppers by the number of times they "tweet" about a particular store on Twitter

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Definitions:

Civilization Process

The historical development of complex societies characterized by institutional structures, technological advances, and refined cultural norms, as theorized by Norbert Elias.

Interdependence Chains

The complex series of relationships in which the actions or outcomes for one entity depend on other entities within a network or system.

Structuration Theory

This theory, developed by Anthony Giddens, explains how social practices are created and recreated through the agency of individuals within the constraints of social structure.

Agency

The capacity of individuals to act independently and make their own free choices, influenced by the structures within a society.