Examlex
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Consumer Surplus
The contrast between how much consumers are ready to pay for a good or service versus what they actually spend.
Consumer Surplus
The gap between the intended investment consumers are willing to make in a product or service and their actual financial outlay.
Willingness to Pay
The maximum amount an individual is ready to sacrifice to acquire a good or benefit from a service.
Market Demand Curve
A graphical representation showing the relationship between the price of a good and the total amount of the good that all consumers are willing to purchase at each price level.
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