Operational CRM Applications Include Tools for

question 37

Multiple Choice

Operational CRM applications include tools for

• A) identifying buying patterns.
• B) calculating CLTV.
• C) salesforce automation.
• D) pinpointing unprofitable customers.

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Definitions:

Cultural Relativism

The principle that beliefs, values, and practices of a culture should be understood based on that culture's own context rather than judged against the criteria of another.

Amish

A group of traditionalist Christian church fellowships known for simple living, plain dress, and reluctance to adopt many conveniences of modern technology, originating from Swiss and German Anabaptist origins.

Ethnicity

An individual's or group's identity, often based on common ancestry, language, history, society, culture, or nation.

Culture Dynamic

The way in which the culture of a society changes and evolves over time through interactions within and outside its context.