________ CRM Includes Customer-Facing Applications Such as Tools for Sales

question 23

Multiple Choice

________ CRM includes customer-facing applications such as tools for sales force automation, call center and customer service support, and marketing automation.

• A)Operational
• B)Social
• C)Web-based
• D)Sales force

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Definitions:

Marginal Revenue

The surplus revenue acquired from the sale of one more unit of a good or service.

Profit Maximizing Output

The level of production at which a firm achieves the highest possible profit, determined by the point where marginal cost equals marginal revenue.

Demand Curve

A graphic representation showing how the quantity demanded of a good or service varies with its price.

Marginal Cost

The hike in complete costing that comes with the fabrication of an additional unit of a good or service.