Examlex
Each of the following is a true statement about highlighting EXCEPT:
Hits
In digital marketing, refers to the total number of requests made to a server for files, often used to measure website traffic but not indicative of unique visitor numbers.
Website Traffic
The amount of data sent and received by visitors to a website, often used as a measure of the site's popularity and effectiveness in engaging an audience.
Total Requests
The cumulative number of queries or petitions made over a certain period or within a given system.
Conversion Rate
The percentage of visitors to a website who take a desired action, such as making a purchase, signing up for a service, or filling out a form, indicative of the site's effectiveness in converting prospects into customers.
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