Examlex
When the benefits of producing a good or service spill over to other people,rather than just the buyer,the spillover is referred to as
Conversations; Relationships
The interactive communication between two or more parties that helps in building connections and establishing relationships.
Personal Brand
The distinctive image and identity that an individual presents to the public, particularly in online platforms and social media.
Online Persona
The summation of all of the characteristics and attributes assigned to a person by engaged audiences in online networks; an identity constructed by an individual online that may or may not represent who he or she truly is in real life.
Time and Frequency
Refers to the scheduling and regularity of actions or events, often in the context of posting content on media platforms to optimize audience engagement.
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